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Through the Lens Commercial Photography Lincoln Photographer
commercial photographer Lincoln, Nottingham, Doncaster, photography, headshots, property photography, marketing

Blog

Photographer’s blogs stink! There, I said it - usually they’re just an extension of their portfolio but you probably already know we’re a little different and we go further.
Our blog below is more focussed on (pun!) stories about marketing & imagery, we like to call it visual marketing.
If you’re looking for something specific try the search bar top right and if you can’t find what you’re looking for or think we’re missing something let us know; contact us
Enjoy…

  • advice
  • copyright
  • engagement
  • estate agents
  • interview
  • marketing
  • PPE
  • retail
  • sales
  • shop
  • virtual reality
  • virtual services
  • virtual tours
  • visual marketing
  • what3words
Copyright for Estate Agents, Protect Your Content & Stay Legal
Copyright for Estate Agents, Protect Your Content & Stay Legal

Copyright protects estate agents as well as photographers and surveyors. This straightforward guide will take you through copyright law specifically relating to estate agents (and their photographers!).

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estate agentsThrough the LensMarch 16, 2022copyright, advice Comments
I Don't Take Photos
I Don't Take Photos

I’m not a photographer, I’m a visual marketer. I consider how images best visually market a product or service and the options available, including new or emerging technology, and then plan to implement the best solution(s)

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commercial, corporate, estate agentsThrough the LensJuly 6, 2020visual marketing, problem solving, solutionsComment
Proud to be at the Forefront of Virtual Tours for Estate Agents
Proud to be at the Forefront of Virtual Tours for Estate Agents

With over 70 Virtual Tours post Covid, 000’s of views, likes & shares - our tours are helping secure millions of pounds of sales. Discover why & read our top 10 tips for gaining maximum value from Virtual Tours

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estate agents, commercialThrough the LensJune 27, 2020virtual tours, virtual services, 360° photography, estate agents, virtual reality Comment
Back to Work in the New Normal, Post-Lockdown
Back to Work in the New Normal, Post-Lockdown

Adam shares his experience of working with PPE, customer expectations post-Covid19 & the whole ‘return to work’ so others can plan their own return effectively.

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commercial, marketingThrough the LensMay 23, 2020covid19, lockdown, back to work, PPEComment
Adam Talks Adapting Businesses on the Surviving Lockdown Podcast
Adam Talks Adapting Businesses on the Surviving Lockdown Podcast

Adam talks to the Surviving Lockdown Podcast about the challenges facing small businesses and how Through the Lens are adapting as well as helping customers adapt now and for the future.

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Through the LensMay 4, 2020 Comment
The 10 Steps to Improve Your On-Line Presence Right Now
The 10 Steps to Improve Your On-Line Presence Right Now

Primarily aimed at new businesses who are just setting out on designing and/or creating their own website the presentation also contains lots of ‘top tips’ for all businesses to make sure they are as visible and engaging right now.

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commercial, marketing, on-lineThrough the LensApril 29, 2020SEO, engagement, GoogleComment
How Virtual Services Are Helping Estate Agents Prosper During Lockdown
How Virtual Services Are Helping Estate Agents Prosper During Lockdown

Now’s the perfect time to introduce virtual services to your estate agency, to stay in touch with the market, maintain interest in properties and delight your customers. We speak to Matthew Wood of Alexander & Co about their experiences.

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estate agents, propertyThrough the LensApril 24, 2020virtual services, estate agents, interview, viewingsComment
Interview by Rob Beadle - Professional Copywriter
Interview by Rob Beadle - Professional Copywriter

Photos are everywhere. But how do you get the perfect shots for your business? Adam Winfield captures superb images as a professional photographer - an interview with Rod Beadle

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marketingThrough the LensAugust 16, 2019interview, behind the scenes
The Free App Every Estate Agent Should be Using
The Free App Every Estate Agent Should be Using

why every estate agent should be using the what3words app

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estate agentsThrough the LensAugust 15, 2019what3words
Power Up Your Visual Marketing & 'Save the High Street' - A Personal & Local Example
Power Up Your Visual Marketing & 'Save the High Street' - A Personal & Local Example

A number of local, well regarded & long established businesses are struggling, closing down or shutting to follow the ‘inevitable’ retreat to ‘online’ - it’s troubling, especially when these businesses are supposedly geared towards expert service, advice and skill. What’s going on?

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marketingThrough the LensMarch 7, 2019marketing, sales, shop, retail Comments
The Power of Floor Plans for Estate Agent Marketing
The Power of Floor Plans for Estate Agent Marketing

After (professional) photographs, a great quality floor plan is the next most important element of your marketing but few Estate Agents make the most of them. Avoid these basic mistakes, consider your floor plans as part of your marketing mix and they’ll pay you dividends.

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estate agentsThrough the LensFebruary 25, 2019floor plans, visual, marketingComment
Admission to The British Institute of Professional Photography
Admission to The British Institute of Professional Photography

I'm delighted to have been admitted to Licentiateship of the British Institute of Professional Photography (BIPP) in the Commercial Photography category.

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commercial, estate agents, marketing, propertyThrough the LensMarch 29, 2017property, qualification, BIPP
Corporate Reception at The Palace of Westminster
Corporate Reception at The Palace of Westminster

An exciting commission to photograph a reception within The Palace of Westminster the event bought together industry experts from across the country for networking, discussion and speeches by MP's including a Government Minister.

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corporate, commercial, locations, sampleThrough the LensDecember 16, 2016corporate, event, westminster
Shooting Eric at National Armouries Museum, Leeds
Shooting Eric at National Armouries Museum, Leeds

A commision to photograph a multi-day, international conference at The Royal Armouries Museum in Leeds. Trade exhibition, conferences & networking.

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sampleThrough the LensDecember 16, 2016
 
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385 Hykeham Road,
Lincoln, England, LN6 8BS,
United Kingdom
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